New Morning Market in Woodbury has found a clever way to give back to one of their favorite causes this holiday season. The year 2020 has shown no shortage of canceled events. One of which was the New Morning Market Ice Cream Social, which supported the work of Safe Haven of Greater Waterbury. For many years this event brought the community together for food, music, and face painting, all while giving back. And so, much like many other businesses this year, New Morning Market had to pivot in the ways that they would support local organizations.
After brainstorming new and innovative ways to fundraise, New Morning Market is excited to share the New Morning Market Coloring Book, with proceeds benefiting Safe Haven of Greater Waterbury. The images in this coloring book have been drawn by local artist Charlotte Chapman and is chock full of whimsical pictures of produce along with witty food puns sure to chase the winter blues away.
Safe Haven of Greater Waterbury is a nonprofit committed to providing free, confidential services to victims of domestic violence and sexual assault in a safe, caring environment. Says Lee Schlesinger, Executive Director of Safe Haven “We were saddened when the Annual Ice Cream Social was canceled this year, but we totally understand why, as we had to cancel our two major fundraisers this year as well. New Morning Market has been such a loyal supporter of Safe Haven over the years. We always look forward to this event; to stand there alongside their staff and greet the customers as they come by. We were thrilled when New Morning contacted us with an idea to continue that support by creating the coloring book.”
Stop by New Morning Market located on 129 Main Street in Woodbury to pick up one of these coloring books for a perfect holiday gift that also gives back. The store is open daily from 8 a.m. to 8 p.m. Curbside pick up is also available.
About New Morning Market
New Morning Market has been committed to a good food lifestyle since opening their doors in 1971. With a team of over 100 employees working with countless local producers as well as partnering with dozens of local non-profit organizations throughout the year, they ensure that the environment and the community continues to be at the forefront of their vision. Recognized by Connecticut Magazine, Republican American, and Natural Awakenings as the Best Health Food Store in Connecticut they are always working to bring new, exciting, and healthful foods & products to their customers. New Morning believes good food is key to a good life. That a good life is one shared among good people. That good people are good to the earth and that goodness is all around.